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Istanbul, Turkey
Collaboration, connecting people and ideas, as well as buildings and locations…

As Chief Imagination Officer of Creative Sage™, I live a passionate personal mission to cause the spontaneous combustion of creativity, innovation, and compassionate intelligence everywhere!
At Creative Sage™, we help corporations, nonprofit organizations, professional associations, project teams, entrepreneurs, consultants, authors, artists, performers and others to create outstanding marketing strategies, communications, solutions, services and products. We design dynamic, cutting-edge innovation programs that are tailored to our clients' individual needs for maximum return on investment in innovation management.
We coach and mentor executives, and we also coach accomplished, creative professionals and their organizations to revolutionize the concept of "retirement" and create powerful new lives, projects and initiatives, including Social Entrepreneur projects and partnerships between corporations, nonprofits and philanthropists. We use highly creative and effective methods to help people in mid-life or at any age to navigate transitions in business or in life. We'll coach your inner innovator out of hiding...we help you innovate to be great!
Cathryn Hrudicka & Associates was our original company name, where we've focused on marketing communications, public relations, fundraising, performing arts presentation, and management consulting in the entertainment industry and nonprofit arts. Known for our innovative approaches and story angles, and our strategic capabilities, we have also served a variety of business and technology clients, including working in various capacities on multimedia and marketing projects for Fortune 500s, major universities, healthcare companies, environmental/sustainability, and trade associations. We've also added social media and Internet marketing and PR to our mix of services. We bring your message to the world, and the world to you. Let's start a conversation!
~Cathryn Hrudicka, Chief Imagination Officer, Creative Sage™/ Cathryn Hrudicka & Associates
Email: sage at CreativeSage.com
This is a Tumblr log of curated links, news and tweets.

Reblogging timedesk:
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Photo credit: Hung to Dry by mfirat
Istanbul, Turkey
Collaboration, connecting people and ideas, as well as buildings and locations…
Gladwell is an idea connector. I suspect he also is a people connector.
I find his work important because he recognizes how varied ideas connect. He paints a word picture of a world that makes more sense after you read his work than before you read it.
[Excerpt, click on the link to read the rest of this post.]

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Tea before Thanksgiving, anyone? Happy Thanksgiving to all my Tumblr Collection readers! — Cathryn Hrudicka
Mr. Obama will tell the delegates to the climate conference that the United States intends to reduce its greenhouse gas emissions “in the range of 17 percent below 2005 levels by 2020,” according to a White House official.
[Excerpt, please click the link below to read the rest of this article.]
Creativity as a Search for Meaning
By By John Armato
[Excerpt:]
…Creativity is part of, and not necessarily separate from, intellectual efforts…one of my frustrations with perceptions of creativity (especially in the workplace) is that it is the icing and not the cake. There’s a tendency to equate “being creative” with “being wacky.” This does nothing for making meaning.
That’s why I’m especially passionate about what I call the “Do Something Real” mandate. Consumers just want what they want. And that doesn’t include having relationships with brands just because brands want them to. It’s about saying, showing, giving, or doing something that matters to them, that brings them value, because you can’t fight clutter with clutter. You can fight clutter only with relevance. Simply put, it’s about striving for PR programs and communications that are meaningful to people.
[Click on the link to read the rest of this post.]
Is Your Company Brave Enough for Business Model Innovation?
By Mark W. Johnson
[Excerpt:]
To crack this nut, the technology needs to be delivered to market with the appropriate business model — and there’s no guarantee that the right business model is the one IBM is currently using. The business problem confronting IBM, then, is whether it needs a different model to realize this opportunity. If so, IBM must figure out a way to seize what I call its “white space beyond” — that is, its opportunity to open up an entirely new market with an entirely new business model.
IBM has done this before many times, having successfully moved, for example, from the leasing model it used to sell its fabulously costly mainframes in the 1960s to a purchase model for its lower-end mainframes and minicomputers in the 1970s, and — far more radically — to a retail model for its personal computers in the 1980s.
IBM took a lot of flack for being something of a technology laggard in the PC market, preferring to be a fast follower; it didn’t get nearly enough credit for being on the cutting edge of business model innovation.
[Click on the link to read the rest of this article.]
Well, I updated my November 17th post on November 24th, with a fun video clip of “The Muppets: Bohemian Rhapsody,” from the Muppets Studio [click on the link]. Look underneath the TEDxSF video clip (which was live-streamed on November 17th). Enjoy!
TweetsGiving Aims to Raise $100,000 for Charity Through Social Media
By Jennifer Van Grove
[Excerpt:]
If you’re not familiar with TweetsGiving, it’s a global, volunteer-organized social media charity drive starting today and extending through Thanksgiving, similar in purpose and practice to Twestival, but built around the notion of celebrating gratitude. TweetsGiving gives back to the Epic Change charity in an effort to raise money to build additional classrooms, a library, cafeteria, and dormitory for a school in Tanzania.
[Click on the link to read the rest of this post.]
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[or, Getting into the creative flow before innovation can take place… —C. Hrudicka]](http://10.media.tumblr.com/tumblr_ktjrvtBO4f1qz5xv6o1_500.jpg)
Reblogging reckon:
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[or, Getting into the creative flow before innovation can take place… —C. Hrudicka]
Innovation Perspectives - Do you need permission to innovate?
This is the first of several ‘Innovation Perspectives’ articles we will publish this week from multiple authors to get different perspectives on ‘What is the most dangerous current misconception in innovation?’. To kick it off, here is Steve Todd’s perspective: by Steve Todd
Permission to Innovate: Who Needs Permission?
The most dangerous misconception that I often see in potential innovators is their belief that they need permission to innovate. Or approval. Or funding. Or a specific job title, for that matter.
Some innovators may be living in a culture where personal innovation is discouraged. Not to worry. Start a skunkworks and apologize later.
[Click on the link to read the rest of this post.]
How Open Innovation Can Help You Cope in Lean Times
By Henry W. Chesbrough and Andrew R. Garman
These strategic moves can reduce the costs of R&D today without sacrificing tomorrow’s growth.
History shows that the companies that continue to invest in their innovative capabilities during tough economic times are those that fare best when growth returns. That’s how the U.S. chemicals industry overtook Britain’s after World War I, how Sears surpassed Montgomery Ward as the leading U.S. retailer after World War II, and how Japanese semiconductor makers outpaced U.S. companies after the downturn of the early 1980s.
[Click on the link to read the rest of this article at Harvard Business Review online.]
Land of Misfit Ideas
by Jeffrey Phillips
Misfit of Innovation…
Do you remember the annual Christmas special about the island of misfit toys, where Rudolph ends up because he doesn’t “fit in” with the other reindeer? The island is full of misfit toys that weren’t acceptable for one reason or another.
A recent Accenture study on innovation found that there must be a mythical land of misfit ideas. Executives who were surveyed for the innovation study said that “opportunities to exploit underdeveloped areas/markets often die because they can never find a home to nurture them.”
[Click on the link below to read the rest of this post by Jeffrey Phillips.]
Design Thinking for Social Innovation
Designers have traditionally focused on enhancing the look and functionality of products. Recently, they have begun using design tools to tackle more complex problems, such as finding ways to provide low-cost healthcare throughout the world. Businesses were first to embrace this new approach—called design thinking—now nonprofits are beginning to adopt it too.
[Click the link to read the rest of this post.]
Reblogging Tumblr staff:
Including Brisbane, Santiago, San Francisco, Chicago, San Jose, Manchester, New York City, Philippines, Connecticut, and Nebraska!
Don’t see one near you? Organize it!
[So, we now not only have TweetUps—we have TumblUps! —C. Hrudicka]