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As Chief Imagination Officer of Creative Sage™, I live a passionate personal mission to cause the spontaneous combustion of creativity, innovation, and compassionate intelligence everywhere!

At Creative Sage™, we help corporations, nonprofit organizations, professional associations, project teams, entrepreneurs, consultants, authors, artists, performers and others to create outstanding marketing strategies, communications, solutions, services and products. We design dynamic, cutting-edge innovation programs that are tailored to our clients' individual needs for maximum return on investment in innovation management.

We coach and mentor executives, and we also coach accomplished, creative professionals and their organizations to revolutionize the concept of "retirement" and create powerful new lives, projects and initiatives, including Social Entrepreneur projects and partnerships between corporations, nonprofits and philanthropists. We use highly creative and effective methods to help people in mid-life or at any age to navigate transitions in business or in life. We'll coach your inner innovator out of hiding...we help you innovate to be great!


Cathryn Hrudicka & Associates was our original company name, where we've focused on marketing communications, public relations, fundraising, performing arts presentation, and management consulting in the entertainment industry and nonprofit arts. Known for our innovative approaches and story angles, and our strategic capabilities, we have also served a variety of business and technology clients, including working in various capacities on multimedia and marketing projects for Fortune 500s, major universities, healthcare companies, environmental/sustainability, and trade associations. We've also added social media and Internet marketing and PR to our mix of services. We bring your message to the world, and the world to you. Let's start a conversation!

~Cathryn Hrudicka, Chief Imagination Officer, Creative Sage™/ Cathryn Hrudicka & Associates


Contact Me to set up a phone or Skype appointment, or for more information. I look forward to discussing how we can help you or work with you to achieve extraordinary results.

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I'm honored to be a contributing author to the 2011 best-selling business book, A Guide to Open Innovation & Crowd Sourcing: Advice from Leading Experts, along with some of my innovation colleagues from #Innochat (Twitter Innovation chat and web site); edited by Paul Sloane, with a foreword by Henry Chesbrough. You can order it here: http://amzn.to/OI_CS

I co-wrote the chapter, "Building the Culture for Open Innovation and Crowd Sourcing," with Gwen Ishmael and Boris Pluskowski — more information about all of the co-authors and the contents of this book at: http://bit.ly/OI_CS_Google

Sep 14
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Over the next seven days we will document seven important “domains” that determine innovation success or failure. Each domain creates innovation potential, but sustained, successful innovation requires a unified “framework” in which all of these domains are appropriately engaged and aligned. The development of this framework, which we call the Executive Innovation Work Mat, is the responsibility of the CEO or senior executive. They can deliver alignment by engaging and providing this leadership required in innovation.

Through our innovation work it became evident that some firms enjoyed an unusual innovation advantage. Their innovation initiatives seemed to encounter fewer barriers or obstacles, the teams enjoyed greater clarity and a supportive culture, and the internal rationale and language for innovation is more prevalent and consistent. It’s evident that as companies establish clearer innovation “frameworks” that are made up of different innovation components (factors like team structure, culture and innovation measures) and cultural best practices (common language, consistent innovation focus, innovation governance) their performance improves.

[Excerpt from Part 1 of a 7-part series of posts introducing the Executive Innovation Work Mat, and its components. Click on the link to read the rest of this post, and to view the infographics.]

From: Innovation Excellence — The Seven Essential Domains for Innovation Leadership — the Work Mat Approach

[You can find the links to this post and the other 6 parts of the series at: http://www.innovationexcellence.com/blog/author/hobcraft-phillips/ .]

By Paul Hobcraft and Jeffrey Phillips

Paul Hobcraft and Jeffrey Phillips are two of the contributing authors to the Amazon best-selling business book, A Guide to Open Innovation and Crowd Sourcing: Advice from Leading Experts, editedby Paul Sloane, with a foreword by Henry Chesbrough (Kogan Page, 2011). Cathryn Hrudicka, Founder, CEO and Chief Imagination Officer of Creative Sage™, is also one of the contributing authors. You can order it here: http://amzn.to/OI_CS

Cathryn Hrudicka co-wrote the chapter, “Building the Culture for Open Innovation and Crowd Sourcing,” with Gwen Ishmael and Boris Pluskowski — more information about all of the co-authors and the contents of this book is available at: http://bit.ly/OI_CS_Google

At Creative Sage™, we can help you maximize the value of your innovation, open innovation and/or crowdsourcing projects and gain the insights you need to move forward most effectively. We also design customized innovation programs and coach C-Suite leaders to implement them effectively. To discuss your organization’s situation, please feel free to give us a call, at 1-510-845-5510 (Pacific time, in the San Francisco Bay Area/Silicon Valley). You can also contact us by email and visit our web site for more information. We look forward to working with you and helping you get real results.